| Servicing | Web Portal | Database Verification | ||||
|---|---|---|---|---|---|
Advantages : |
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| Problem | Solution | Impact | |||
| A well known yellow pages company was losing its brand image because of publishing wrong telephone numbers and addresses in the yellow pages. The users were frustrated with the 60% dead numbers in the business listing. Businesses were frustrated for not receiving any leads. | The yellow pages sent outbound calls to each business listing to verify the contact details like phone number, address , contact person etc. User could verify the details by pressing 1. | Yellow pages identified almost 60% of the details were incorrect. It reached out to those people on mails and got the correct information. | |||